brand vibe accelerates
discovery of your 
_

Leading brands like Patagonia, Starbucks, TOMS and Southwest are successful because they are authentic to the core and live their brand stories every day. The team at Market Your Craft has developed a series of workshops that explore the fundamentals of high-performance marketing, helping craft beverage brands unleash the stories trapped inside their business. We call this our BRAND VIBE methodology, and it’s full of best-in-class examples to help guide your team:

Why BRAND VIBE?

As a young business, you likely evolved your plans daily out of necessity. Over time, you began creating visual cues like logos, packaging and a website to attract local customers to your tasting room. Now you’re expanding to new markets where you’re virtually invisible. BRAND VIBE accelerates new customer discovery further from home.
On-site and virtual workshops are structured to meet your unique needs: from broad marketing strategy to tactical execution. Or if you prefer, each of the six BRAND VIBE steps can be downloaded individually for a self-guided experience. These tools are guaranteed to change the entire team’s approach to marketing your craft!
Distiller photo for online festival post

be discovered!

pick a time to talk

Are you considering expanding your retail or distribution footprint? Let’s discuss how your brand story translates to other markets, all free of charge!

Pick a time to talk. Are you considering expanding your retail or distribution footprint? Let’s discuss how your brand story translates to other markets, all free of charge!

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All meetings will take place via Zoom Video Conference. For more information on how to use Zoom, please visit their Getting Started Guide.

download a workbook

A clear brand story prepares you for battle in other geographies. Our workbooks improve your discoverability for customers further from home.

Download a workbook. A clear brand story prepares you for battle in other geographies. Our workbooks improve your discoverability for customers further from home.