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Summer of AI: LLMs.txt file
Owners and managers are asking us how to quickly show up in the shortlist of results from AI queries. As a follow up to our article… Read more →
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Rethinking The Human Connection To Wine
Image is AI generated. When we write for computers, we miss the opportunity to connect emotionally with humans. And far too many wineries are headed… Read more →
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Do Drinkers Need Your Craft Beverage In Their Lives?
We’re wresting with some troubling news in the spirits industry you may have heard: Fawn Weaver’s Uncle Nearest Tennessee Whiskey is entering into receivership reportedly… Read more →
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Which Craft Beverage Jobs Will Survive AI?
Is your team wondering if Artificial Intelligence will replace them? Or on the flip side, are they convinced they’re irreplaceable? How do Owners and Managers… Read more →
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This Summer’s Hottest Trend Is…Canned Reporting?!
Recently a client asked us to create a report that combines web sales, email activity, mobile app metrics, social media engagement, and POS transactions all… Read more →
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Will ‘Growth Marketing’ Save Your Beverage Business?
To say it’s been a challenging couple months for craft beverage would be an understatement. The industry is maturing. Decreases in production. Flat market share.… Read more →
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60-Second Solutions: Shortcuts to Sales
We wanted to share with you the details of today’s seminar titled, “60-Second Solutions: Shortcuts to Sales.” It’s free to attend and is streaming on… Read more →
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Does Artificial Intelligence Make Sense For Your Brand Today?
Several clients recently have asked us whether Artificial Intelligence was important to their craft beverage business. There is no simple answer to that question, so… Read more →
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Do Craft Beverage Drinkers Still Use Websites? Yes They Do!
Knowing most of the country is experiencing extreme heat and wildfires have ravaged over 4.2M acres already, we hope you and your team are safe… Read more →









