storytelling for craft beverage

Market Your Craft helps producers build an enduring brand suited for scalable growth and expansion to new markets. With onsite workshops, video tutorials and a suite of marketing engagement services, field experts nationwide empower do-it-yourselfers to stand out from the crowd and tell their unique story to new customers eager to discover and share.

Steps image for Workshops page

Our methodology starts with a strong brand story at its foundation and then crafts a multiyear, dynamic marketing strategy using proven tools and resources. Each marketing fundamental can be downloaded individually, or packaged for an on-site workshop experience guaranteed to change the entire team’s approach to marketing your brand.

Market Your Craft helps producers build an enduring brand suited for scalable growth and expansion to new markets. With onsite workshops, video tutorials and a suite of marketing engagement services, field experts nationwide empower do-it-yourselfers to stand out from the crowd and tell their unique story to new customers eager to discover and share.

Steps image for Workshops page

Our methodology starts with a strong brand story at its foundation and then crafts a multiyear, dynamic marketing strategy using proven tools and resources. Each marketing fundamental can be downloaded individually, or packaged for an on-site workshop experience guaranteed to change the entire team’s approach to marketing your brand.

Sample Formats

Workshops can be structured to meet your unique brand needs, ranging in scope from broad marketing strategy to tactical deep-dives with executable outputs. For budgeting and planning purposes, please find our standard workshop rates listed below. Rates do not include travel and expenses, handled separately.

Workbook: Content Marketing Strategy

What is your brand, and why should customers care? With help from Market Your Craft, complete a brand blueprint document that outlines the mission, purpose, promise, position and voice in order to inform all other marketing channels, including website/social content, training, second location, events, etc.

7 pages. PDF file will be stamped with your unique order information.

INCLUDES FOUR (4) HOURS
CONSULTATION BY PHONE OR VIDEO

All Brand Vibe Workbooks

Sometimes all it takes is a little coaching from an outside expert to achieve next-level growth for your brand. Market Your Craft regularly conducts onsite and remote workshops to empower your internal team. We're providing all client workshop materials in downloadable format for you to complete internally at your pace.

84 pages. PDF will be stamped with your unique order information.

SELF-GUIDED ONLY OPTION

Onsite Brand Vibe Workshop

What is your go-forward marketing strategy? Members of Market Your Craft moderate discussions at your location around each of the six (6) fundamentals of successful brand marketing, including: brand story, customers, competitors, content, budget and resources. Leave with a clear idea of next steps.

84 pages. PDF will be stamped with your unique order information.

INCLUDES ONE (1) DAY ONSITE
(travel and expenses handled separately)

Workbook: Content Marketing Strategy

What is your brand, and why should customers care? With help from Market Your Craft, complete a brand blueprint document that outlines the mission, purpose, promise, position and voice in order to inform all other marketing channels, including website/social content, training, second location, events, etc.

7 pages. PDF file will be stamped with your unique order information.

INCLUDES FOUR (4) HOURS
CONSULTATION BY PHONE OR VIDEO


stand out, don’t blend in!

Ready to make VIBE work for your craft beverage brand?

stand out, don’t blend in!

Are you a craft brand living its core values, ready to find new sources of engaged, profitable customers? Let’s connect over a drink and talk about your opportunity! The team at Market Your Craft is ready to help bring your brand story to life, giving you confidence to scale your beverage business.


Couple enjoying wine in the vineyard photo

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