Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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World Creativity and Innovation Day
April 21
A global UN day to raise awareness around the importance of creativity and innovation in problem solving with respect to advancing the United Nations sustainable development goals. The purpose of the day is to encourage creative multidisciplinary thinking at the individual and group levels which has “become the true wealth of nations in the 21st century. On World Creativity and Innovation Day, consider promoting a bartender- or customer-inspired drink recipe contest, with the winner getting to work alongside the head winemaker/brewer/distiller for a day; or celebrating a collaboration.
Photo by Rakicevic Nenad from Pexels