Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Earth Day
April 22
#EarthDay | An annual event celebrated around the world to demonstrate support for environmental protection. First celebrated in 1970, it now includes events coordinated globally by the Earth Day Network in more than 193 countries. On Earth Day, consider organizing a clean-up event for your employees; installing a temporary gallery for local artists; promoting refillable growers or to-go packaging; supporting a local farmer’s market; or planting something of value to your beverage.
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