Tag: Digital

Marketing independence featured photo

Does Marketing Your Independence Drive Sales?

As we near the Fourth of July holiday in the United States, we can’t help but pay respect to the term “Independent,” while also acknowledging how it’s lost its lustre […]

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50+ Signs it’s Time for a Website Redesign

What is the life expectancy of a website? One year? Five years? Brands often refresh their websites every 2-3 years. We got the hint and recently redesigned marketyourcraft.com after two […]

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QR Code image for Coinbase Super Bowl Ad post

4 Valuable Lessons Learned from a Super Bowl Ad

Did you snap the QR code bouncing around the TV screen during the Super Bowl? Was the 60-second spot long enough for you to pull out your phone, position yourself […]

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Will Craft Beverage Survive the Robot Invasion

Is anyone else nervous about at-home beverage tech replacing visits to tasting rooms? Recent press about Cana Technology and their $30M capital raise to produce the world’s first Molecular Beverage […]

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Does Trivia Drive Customer Traffic

Traditionally January can be a slow month for tasting rooms. For some drinkers, excessive spending and entertainment during the Holidays are to blame. Then there’s winter weather causing more people […]

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Use These Insights to Help Plan for Growth

Happy New Year to you your team! At Market Your Craft, we’re thankful for the opportunity to provide a service to the beverage industry and the connections we’ve made as […]

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Promote your Event Space for More Holiday Traffic

Are you currently booking group or private events? If so, does anyone know about it? A local search on “private event space Denver” yields hundreds of results, however only two […]

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Creating a Craft Beverage Advent Calendar

How can it already be the first of December? The year has flown by! And for your craft beverage business, we hope this month will be busy [and profitable] for […]

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9 Non-Creepy Ways to Celebrate Birthdays

Do drinkers celebrate their birthdays at your tasting room? You’ve got a beautiful space, there are plenty of beverages to choose from, and your team is at the top of […]

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The Most Important Line in Beverage Marketing

It’s your brand story, plain and simple. You should be able to say in a single sentence what business you’re in and why customers should care. Wait a minute, isn’t […]

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