Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Mardi Gras marks the end of the Carnival season, a period observed by many Roman Catholics that starts at Epiphany on January 6 and ends on the Tuesday before Ash Wednesday. Since Mardi Gras is the last day before lent (a solemn period observed by prayer, repentance, fasting, and moderation), it is often associated with… Read More »Fat Tuesday / Mardi Gras
Did you know: it takes about 540 peanuts to make a 12-ounce jar of peanut butter and Reese’s Peanut Butter Cup was introduced in 1928? Consider: adding peanut butter flavor to beer and whiskey; seasonal or special releases; why you don’t see many wines with peanut butter flavor. Photo by Pixabay from Pexels
Declared by the United Nations General Assembly in 1973 to celebrate and raise awareness of the world’s wild animals and plants. Consider: promoting can sales (if available) and outdoor activities (#PackInPackOut) if consistent with your brand story. Photo by Rory Loader
#IrishWhiskeyDay | The March 3rd date was chosen because of the significance of the number 3 to Irish Whiskey: 3 styles of Irish Whiskey (Single Grain, Single Malt, Single Pot Still), Irish Whiskey must be matured for 3 years before it may be called a whiskey and there is a tradition of Irish Whiskey being… Read More »Irish Whiskey Day
A Moscow mule is a cocktail made with vodka, spicy ginger beer, and lime juice, garnished with a slice or wedge of lime. It is a type of buck, therefore sometimes called a vodka buck. The Moscow mule is popularly served in a copper mug, which takes on the cold temperature of the liquid. Recipe:… Read More »Moscow Mule Day
