Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Fat Tuesday / Mardi Gras
March 1, 2022
Mardi Gras marks the end of the Carnival season, a period observed by many Roman Catholics that starts at Epiphany on January 6 and ends on the Tuesday before Ash Wednesday. Since Mardi Gras is the last day before lent (a solemn period observed by prayer, repentance, fasting, and moderation), it is often associated with lavish Carnival-like celebrations. Consider: a non-religious, thematic event in your tasting room; drink specials; bead giveaways; New Orleans-style food and beverage pairing; or renting private event space for a local business or community group celebration.
Photo by hitesh choudhary from Pexels
