Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Screwdriver Day
December 14, 2020
Designated an International Bartenders Association official cocktail, mention of the Screwdriver goes back as far as 1949, perhaps made popular by American aviators. Add 1.5oz Vodka to a highball glass over ice and top with orange juice. Serve it up: promote your favorite vodka recipe variations; a new vodka release; or your go-to local bars to enjoy a Screwdriver.
