Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Saison Day
April 14, 2021
A pale ale that is highly carbonated, fruity, spicy, and often bottle conditioned. It was historically brewed with low alcohol levels, but modern productions of the style have moderate to high levels of alcohol. Along with several other varieties, it is generally classified as a farmhouse ale. On Saison Day, pair with rustic foods such as roasted chicken with garlic and herbs; bouillabaisse; arugula salad; Asian or Middle-Eastern dishes; and creamy, bloomy-rind cheeses.
Photo by Serious Eats