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Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Peanut Butter Lover’s Day
March 1, 2026
Did you know: it takes about 540 peanuts to make a 12-ounce jar of peanut butter and Reese’s Peanut Butter Cup was introduced in 1928? Consider: adding peanut butter flavor to beer and whiskey; seasonal or special releases; why you don’t see many wines with peanut butter flavor.
