Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Ice Cream for Breakfast Day
February 6, 2021
In the 1960s, Florence Rappaport of New York created Ice Cream for Breakfast Day as a way to chase away cabin fever for her six children stuck inside the house. The annual celebration caught on as her children grew and shared it on their travels. Consider: promote beer and wine floats; ice cream sundaes with alcohol sauce; or a whiskey pairing flight.
Photo by Jean Balzan from Pexels
