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Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you’ll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft’s Social Guide is updated monthly, with over 60+ timely and topical ideas for your team’s content calendar.



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German Beer Day

April 23, 2020

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German Beer DayOn this day in 1516, the “German Beer Purity Law” or “Reinheitsgebot” came into force. Did you know: it’s actually the oldest food law anywhere in the world, and to this day it decrees that German beer can only contain 3 ingredients: water, hops and barley. On German Beer Day, consider promoting drink specials for any beverage of German origin or inspiration; pretzel pairing event; or sharing favorite food recipes.

Photo by Pami Avilés from Pexels


April 23, 2020
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Market Your Craft
35 Van Gordon Street #525
Lakewood, CO 80228 United States
(224) 999-0547
View Venue Website


Market Your Craft
(224) 999-0547
View Organizer Website