Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
April Fools’ Day
April 1, 2025
#AprilFools | Not a public holiday, it’s custom to play practical jokes and hoaxes on April 1 each year. No foolin’: giving customers or fans a lighthearted reprieve from current local, state and world news. Note: do NOT tie any joking or messaging directly to the COVID19 pandemic, as this will be seen in poor taste and backfire.