Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.

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18th Amendment Day

January 16, 2026
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18th Amendment DayThe Eighteenth Amendment of the Constitution established the prohibition of “intoxicating liquors” in the United States. This was the product of decades of efforts by the temperance movement which held that a ban on the sale of alcohol would address/improve poverty and other societal issues. Raise a toast: consider posting a responsible drinking message; or offering a Lyft or Uber rideshare promotion.

Photo by mentatdgt from Pexels

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