Tag: Email

Email 2022 Post Featured Image

Is your Email Stuck in 2019?

Last week Market Your Craft participated in a panel hosted by Craft Beer Professionals called “Rapid Fire Marketing.” Businesses asked about social, short-form video, attracting out-of-town guests and a bunch […]

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9 Non-Creepy Ways to Celebrate Birthdays

Do drinkers celebrate their birthdays at your tasting room? You’ve got a beautiful space, there are plenty of beverages to choose from, and your team is at the top of […]

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How to respond to criticism

Last time we shared ways to communicate bad news: specifically, when a team member tests positive for COVID-19. Which itself raised a number of questions, including: What if our customers […]

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A look back on 2020

We wanted to take a moment to thank you and the craft beverage community for your support in 2020. From speaking opportunities to client engagements, we were fortunate to share […]

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Holiday messaging during COVID-19

What’s the last message you sent to your customers? Will they remember you for sharing Season’s Greetings or prompting them to buy now? For a video that makes them chuckle […]

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Using calendars during coronavirus

With states reopening, are consumers flocking to tasting rooms in search of normal? Not yet, it turns out. Studies like the one being conducted by AMC Global and OpinionRoute show […]

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Email sign-up techniques for beverage

Today we’ll discuss a proven formula for encouraging website visitors to email sign-up forms for newsletters and notifications. You’ll also find tips and tricks to help put your new form […]

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Email marketing templates compared

If you’re actively using email to notify subscribers of releases, events and promotions in your area, then it’s worth doing a review of your email marketing service.  Last time we […]

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Email marketing services evaluated

Last time we started a discussion around your brand using email to help drive conversation and sales, including suggestions on storytelling, personalizing your message, tracking and reporting.  Then what’s the […]

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Email marketing for the savvy beverage brand

We’re excited to be moved into our new home in Lakewood, CO, just outside Denver.  Today we’re going to talk email marketing. But first, we want to thank everyone who provided […]

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