Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
#CleanOutYourRefrigeratorDay | National Clean Out Your Refrigerator Day was created by the home economists at Whirlpool Home Appliances in 1999. It is said that they created the holiday to encourage people to clean out their refrigerator in advance of the upcoming holidays. At that time, the company even had a toll-free hotline that people could… Read More »Clean Out Your Refrigerator Day
#NationalTakeAHikeDay | With over 60,000 miles of trails in the National Trail System across the 50 states, there is no lack of opportunity to take a hike. Hiking can burn between 400-550 calories per hour. Get outside: if you sell canned beverages, call for selfies on a hike with #PackInPackOut.
Under French law, the wine is released at 12:01 a.m., just weeks after the wine's grapes have been harvested. Parties are held throughout the country and further afield to celebrate the first wine of the season. Freshness date: talk about this year’s vintage w/ pairings.
A variety of black-skinned wine grape grown in over 10 percent of California vineyards. The grape found its way to the United States in the mid-19th century, where it became known by variations of a name applied to a different grape, likely "Zierfandler" from Austria. Versatile beyond belief: if you’re a winery that has upcoming… Read More »Zinfandel Day
The first record of peanut butter fudge dates back to 1886 in Poughkeepsie, New York, at the Vassar College Senior Auction. Yes, please: lots of opportunities for beer, wine and whiskey pairings. Also consider recommending natural ingredients and extracts that add chocolate and peanut butter flavors to beer and spirits.
