Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
#BeerRunDay | First observed in 2019 by the Brewers Association, Beer Run Day is meant to show support for all independent craft breweries by promoting beer purchase the day before Independence Day. Promotions: breweries should consider to-go specials and social promotion leading up to Beer Run Day. Photo by cottonbro from Pexels
Independence Day is a federal holiday in the United States commemorating the Declaration of Independence of the United States, on July 4, 1776. The Continental Congress declared that the thirteen American colonies were no longer subject (and subordinate) to the monarch of Britain, King George III, and were now united, free, and independent states. Consider:… Read More »Independence Day
When Sylvester Graham first invented the slightly sweetened cracker, he intended it as a health food. In the early 1800s, the Presbyterian minister developed the cracker as part of his “Graham Diet” program. They were made from whole wheat graham flour with added bran and wheat germs. He believed his snack would curb sinful cravings.… Read More »Graham Cracker Day
#WorldChocolateDay | Not surprisingly, probably the best way to celebrate World Chocolate Day is a themed dessert-beverage pairing, like flourless chocolate cake with a Cigar Malt Scotch.
A dive bar is a disreputable bar or pub where local residents gather to drink and socialize. In an article in its August 2010 issue, Playboy magazine described a dive bar as “a church for down-and-outers and those who romanticize them, a rare place where high and low rub elbows—bums and poets, thieves and slumming… Read More »Dive Bar Day
