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Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
World Sleep Day prompts events involving discussions, presentations of educational materials and exhibitions take place around the world and online. This year’s theme is, “Better Sleep, Better Life, Better Planet.” Consider: thematic drink specials; early business hours; and encouraging guests to wear onesies/pajamas (where appropriate) to your tasting room.