Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Whiskey Sour Day
August 25, 2020
On Whiskey Sour Day, mix bourbon, lemon juice, sugar and optionally a dash of egg white, shake, then serve over ice. Did you hear: the oldest historical mention of a whiskey sour was published in the Wisconsin newspaper, Waukesha Plain Dealer, in 1870. In addition to the classic recipe ingredients, try substituting beer, wine or another whiskey for the base alcohol for a tempting twist on the original.
