Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Rum Day
August 16, 2022
Fans of Rum don’t need a day to celebrate – it’s pretty much a party that lasts all year. Rums are produced in various grades. Light rums are commonly used in cocktails, whereas “golden” and “dark” rums were typically consumed straight or neat, on the rocks, or used for cooking, but are now commonly consumed with mixers. Strike a pose: you may not have Captain Morgan’s swagger, but if you sell Rum in your tasting room, today’s your day to shine with visuals on social.
