Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Marzipan Day
January 12
A confection consisting primarily of sugar or honey and almond meal (ground almonds), sometimes complemented with almond oil or extract. It can be scented with vanilla, cinnamon, nutmeg and other sweet spices and paired with chocolate. Dessert before dinner? Yes, please: consider a liqueur pairing, like the Eierliqueur – a traditional custard-flavored Dutch or Belgian liqueur made from eggs, sugar and brandy.
Photo by Nataliya Vaitkevich from Pexels
