Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Hot Toddy Day
January 11, 2026
#NationalHotToddyDay | A mixed drink often made with liquor, water and honey and served hot. Did you know: many drinks can be “toddied,” if they are not intended to be served cold. Ingredients: 1 ounce bourbon, 1 tablespoon mild honey, 2 teaspoons fresh lemon juice and 1/4 cup boiling hot water mixed in a 6-ounce mug.
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