Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.

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Champagne Day
December 31, 2021
|Recurring Event (See all)
An event every year that begins at 12:00 am on day 31 of December, repeating indefinitely
#NationalChampagneDay or #ChampagneDay | A big part of holiday traditions around the world, about 25% of all champagne is sold in the days between Christmas and New Year’s Eve. Bubbly disposition: time for a responsible drinking message; notifying customers of holiday hours; or a promotion to use a ride share service to get to/from the tasting room.