Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Bootlegger’s Day
January 17, 2023
The earliest use of the term bootlegger was during the 1880s in the Midwest when one would conceal flasks of liquor in their boot tops when going to trade with Native Americans. Similarly, rum-runners and moonshiners illegally transported high-proof alcohol during Prohibition to satisfy demand. We don’t have to hide it: promote your to-go packaging, including bottles, cans, and other formats.
