Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Bock Beer Day
March 20
A bottom-fermenting lager that generally requires additional time in cold storage to smooth/blend flavors. Stronger than many lagers, a Bock features more robust character with a dark amber to brown hue. Pairing: Gruyère, Emmental, and Swiss cheeses; Cajun food; jerk chicken; beef; sausage; and seared foods.