Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
A wine grape variety originally planted in the Médoc region of Bordeaux, France, where it was used to produce deep red wines and occasionally used for blending purposes in the same manner as Petit Verdot. Shine a spotlight: if you sell this lesser-known varietal, draw attention to it on your social channels with edutainment and… Read More »Carmenère Day
#ThanksgivingDay | In 1621, the Plymouth colonists and Wampanoag Indians shared an autumn harvest feast that is acknowledged today as one of the first Thanksgiving celebrations in the colonies. For more than two centuries, days of thanksgiving were celebrated by individual colonies and states. It wasn’t until 1863, in the midst of the Civil War,… Read More »Thanksgiving Day
The Declaration on the Elimination of Violence Against Women issued by the UN General Assembly in 1993, defines violence against women as “any act of gender-based violence that results in, or is likely to result in, physical, sexual or psychological harm or suffering to women, including threats of such acts, coercion or arbitrary deprivation of… Read More »Elimination of Violence Against Women
#BlackFriday | In the United States, the day after Thanksgiving has become known as Black Friday and is considered the official kick-off for holiday shopping. Retailers across the country slash prices, offer doorbuster deals on popular big-ticket items and often open in the wee hours of the morning to extend early bird specials. Dedicated and… Read More »Black Friday
Maize Day is a day set aside for all Americans regardless of ethnicity, naturalized citizens, descendants of the first peoples of the Americas or descendants of immigrants to celebrate the traditional role of corn in these cultures. Discuss: corn as an ingredient in craft beer and spirits and what role it plays in your production… Read More »Maize Day
