Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
CBD CBD Day recognizes the hemp-derived supplement that’s treating a variety of ailments worldwide. Science: alcohol producers have been experimenting with THC- and CBD-infused beers for years. With one rub: current laws prohibit the mixing of any cannabis product with alcoholic beverages. The idea is to create a new beverage similar in taste to the… Read More »CBD Day
World Baijiu Day highlights one of the planet’s most popular spirits that no one has ever heard of…Little-known outside China, Baijiu is a grain spirit that clocks in around 53% ABV and represents one third of global hard liquor production. News to me: Baijiu is drunk as warm, straight shots and has inspired cocktails, infusions,… Read More »World Baijiu Day
#NationalSmoresDay | The origin of this tasty snack is credited to the entrepreneur Alec Barnum. A S’more is a contraction of the phrase, “some more,” traditionally cooked using the campfire. A marshmallow is heated until golden brown and sandwiched between two halves of a graham cracker and a piece of chocolate. Gimme S’more: not everyone… Read More »S’mores Day
On Prosecco Day we celebrate the Italian DOC white wine produced in the area spanning nine provinces of Italy and named after the village of Prosecco. It is almost always a sparkling or semi-sparkling style. Prosecco please: if you serve Prosecco, why not get creative with some cocktails? Like a Sgroppino – an Italian cocktail… Read More »Prosecco Day
International Left Handers Day is observed annually on August 13 to celebrate the uniqueness and differences of the left handers. Handy: thinking about giving left-handers a discount in your tasting room but worried about dishonesty? Have you ever seen a right-hander try to sign a receipt with their off-hand?? Try it! Photo by Elle Hughes from Pexels
