Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
First observed in 2015 by Traveler Beer Company in Burlington, Vermont, Refreshment Day celebrates the hottest time of the year with cold refreshment (beer). Promotions: drink specials, enough said.
Historically, the name refers to the wine produced around the city of Shiraz in Persia/Iran. In the current era, "Shiraz" is an alternative name for the Syrah grape, mostly used in Australia and South Africa. The modern "Shiraz" grape is identical to Syrah and originated in southeast France with no established connection to the city… Read More »Shiraz Day
Lasagne are a type of wide, flat pasta, possibly one of the oldest types of pasta. Lasagne, or the singular lasagna, is also an Italian dish made of stacked layers of this flat pasta alternating with fillings such as ragù and other vegetables, cheese, and seasonings and spices such as garlic, oregano and basil. Pairing:
#FriendshipDay | Friendship Day is a day in several countries for celebrating friendship or worldwide in Esperanto: Internacia Tago de Amikeco. It was first proposed in 1958 in Paraguay as the "International Friendship Day". The exchange of Friendship Day gifts like flowers, cards and wrist bands is a popular tradition on this occasion. Feel good:… Read More »International Day of Friendship
Albariño Day was created to happen during the Albariño festival in the Galician town of Cambados in Spain. It is a white wine grape with a distinctive botanical aroma and hint of citrus, producing a light wine, generally high in acidity and 11-12% alcohol. Consider this: promoting the style of wine if you carry it,… Read More »International Albariño Day
