Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
First observed in 2015, a day for packaging design professionals to recognize their craft. Show off: the importance of alcohol packaging has exploded in recent years. Promote your designer or the creativity of your cans, bottles and other formats. Photo by Breakingpic from Pexels
A cocktail made with vodka, triple sec, cranberry juice and freshly-squeezed or sweetened lime juice. Time to get fancy: consider alternative base alcohols, including Tequila and Rosé Port. By Esther Konan
The word Moscato is the Italian name for Muscat Blanc – one of the oldest wine grapes in the world. I’ll drink to that: drink specials; peach and orange blossom flavor in other alcohols. Photo by Torsten Dettlaff from Pexels
An unofficial symbol of the United States and known as a favorite comfort food. Apple pie and ice cream: sharing your favorite apple pie drink pairings; themed drink recipes; or achieving apple pie flavor in your beer or spirit. Photo by Oleg Magni from Pexels
Honors the mother of the family, as well as motherhood, maternal bonds and the influence of mothers in society. Let’s hear it for Mom: drink specials or thematic events to celebrate mom. Photo by Pixabay from Pexels
