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Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.

Cinco de Mayo

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

#CincodeMayo | Commemorates the Mexican Army's victory over the French Empire at the Battle of Puebla, on May 5, 1862, under the leadership of General Ignacio Zaragoza. Time to celebrate: in addition to Mexican Lagers, margaritas, palomas and mimosas are popular cocktails. Photo by Pixabay from Pexels

National Homebrew Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

#BigBrew | In 1988, May 7 was announced before Congress as National Homebrew Day. The American Homebrewers Association created Big Brew as an annual event to celebrate National Homebrew Day around the world. Two recipes are available plus streaming brew sessions from around the world, special guests and education. Here’s to craft: consider raising a… Read More »National Homebrew Day

Beverage Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

Earliest recorded observation of this day was in 1921, at which point it was referred to as “Bottled Carbonated Beverage Day” to promote soda purchase. A sweet treat: if you produce a line of sodas, celebrate the flavors and styles available as well as review the history and process. Photo by Sharon McCutcheon from Pexels

Nurses Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

#NursesDay | Marks the contributions that nurses make to society. Recognize and respect: you shouldn’t need a single day to offer drink specials for nurses as well as all frontline workers during COVID-19. Image by elenabsl

Sauvignon Blanc Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

#SauvignonBlanc | A green-skinned grape variety that originates from the Bordeaux region of France. Perfect pairing: cheese, green vegetables, oysters, delicate fish, herbs and mild vinaigrettes. Photo by Valeria Boltneva from Pexels