Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
On Peanut Butter Cookie Day, consider pairing tasters of your craft beer, wine or whiskey with peanut butter cookies as a promotion; or partner with a local bakery to offer a pre-order, special dessert event.
Commemorates adoption of the U.S. flag on June 14, 1777. Did you know: 17-year-old Robert Heft of Ohio designed the 50-star American flag – one of 1,500+ designs submitted to President Dwight D. Eisenhower. On Flag Day, consider drink specials that reflect the red, white and blue colors of the U.S. Flag.
#Bourbon #BourbonDay #AmericasNativeSpirit | In 1964 a Congressional Resolution designated Bourbon as America’s native spirit. To be legally considered a Bourbon, it must be 51% corn, stored in new charred oak barrels, distilled at no more than 160 proof and barreled at 125 proof.
Fudge lends itself to experimentation when it comes to flavors. Blending favorites or even a moment of inspiration will create a new delicious kind of fudge. Adding bits of candy, nuts or sprinkles can bring just the right celebratory burst of excitement to an old favorite. Sweet treat: consider whiskey fudge pairing plates for a… Read More »Fudge Day
#CheninBlanc | Chenin blanc is a white wine grape variety from the Loire Valley of France, typically used to make sparkling and dessert wines. On Chenin Blanc Day, consider pairing vegetable dishes or salads; rich, pungent cheeses; fish or cream-based chicken entrees; or desserts.
