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Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.

Wine Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

As opposed to Drink Wine Day on February 18 this is a day to celebrate the beverage. Share a glass with a friend: drink promotions; pairing specials. Photo by Burst from Pexels

Brisket Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

Did you know: even though brisket is one of the least tender cuts of beef, coming from the breast of the cow, if braised, smoked, or slowly roasted it can be incredibly tender and flavorful. Frontier days: pair Bock beers or dark Stouts; a medium-bodied Syrah or Zinfandel; or an aged, rye Bourbon. Photo by Isaac… Read More »Brisket Day

Burger Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

Hamburger originally meant someone originating from the city of Hamburg, with “burger” eventually becoming a self-standing word associated with many different kinds of sandwiches. Where’s the beef: pair with American or India Pale Ale; Malbec or Zinfandel; or a wheated Bourbon. Photo by Valeria Boltneva from Pexels

Memorial Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

Memorial Day is celebrated annually to remember those who died serving in the American armed forces. Remembering loved ones: if you don’t have a standing discount for armed services, definitely promote drink and other specials. Photo by Danne from Pexels

Mint Julep Day

Market Your Craft 1929 Denver West Drive #1123, Golden, CO, United States

A cocktail consisting primarily of Bourbon, sugar, water, crushed or shaved ice and fresh mint. It is associated with the American South and the cuisine of the Southern United States in general, and the Kentucky Derby in particular. Fancy hats, fancy drinks: share favorites recipes and stories connected to the Kentucky Derby; Mint Julep drink… Read More »Mint Julep Day