Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Opportunity to celebrate brothers in a family. Brothers gotta hug: highlight brothers working in your production facility (family members); drink promotions. Photo by Sebastian Sørensen from Pexels
The Paris Wine Tasting of 1976 where two blind tasting competitions proved that California Chardonnays and Cabernet Sauvignons were fit for the world stage. Don’t judge: celebrate those varietals if you produce them; drink specials. Photo by Timur Saglambilek from Pexels
Did you know: even though brisket is one of the least tender cuts of beef, coming from the breast of the cow, if braised, smoked, or slowly roasted it can be incredibly tender and flavorful. Frontier days: pair Bock beers or dark Stouts; a medium-bodied Syrah or Zinfandel; or an aged, rye Bourbon. Photo by Isaac… Read More »Brisket Day
Hamburger originally meant someone originating from the city of Hamburg, with “burger” eventually becoming a self-standing word associated with many different kinds of sandwiches. Where’s the beef: pair with American or India Pale Ale; Malbec or Zinfandel; or a wheated Bourbon. Photo by Valeria Boltneva from Pexels
