Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Defined as a distillery that produces fewer than 750k gallons annually and is independently owned and operated with more than 75% equity stake in the company and operational control. Don’t miss the Angels’ Share: raise a glass to craft distillers; drink specials. Photo by ELEVATE from Pexels
A tequila-based cocktail prepared by mixing tequila, lime juice and a grapefruit-flavored soda like Fresca or Squirt. Day drinking: share alternative ingredients; drink specials. Photo by The Spruce Eats
Opportunity to celebrate brothers in a family. Brothers gotta hug: highlight brothers working in your production facility (family members); drink promotions. Photo by Sebastian Sørensen from Pexels
The Paris Wine Tasting of 1976 where two blind tasting competitions proved that California Chardonnays and Cabernet Sauvignons were fit for the world stage. Don’t judge: celebrate those varietals if you produce them; drink specials. Photo by Timur Saglambilek from Pexels
