Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
The word Moscato is the Italian name for Muscat Blanc – one of the oldest wine grapes in the world. I’ll drink to that: drink specials; peach and orange blossom flavor in other alcohols. Photo by Torsten Dettlaff from Pexels
An unofficial symbol of the United States and known as a favorite comfort food. Apple pie and ice cream: sharing your favorite apple pie drink pairings; themed drink recipes; or achieving apple pie flavor in your beer or spirit. Photo by Oleg Magni from Pexels
Ruth Graves Wakefield from the Toll House Inn is credited with the invention of chocolate chip cookies and in turn chips from breaking up Nestlé chocolate bars. Sweet ideas: if your beverage offers chocolate flavors, share how you achieved that in your beer, wine or whiskey. Photo by Tina Nord from Pexels
Did you know: “barbecue” comes from the Spanish word barbacoa, which traditionally involves digging a hole in the ground and placing meat above a pot (to catch the juices), then covered with leaves and lit on fire. Served by the pound: consider pairing with dark Mexican Lagers or an American Stout; Chardonnay with barbecue chicken;… Read More »Barbecue Day
Champagne and orange juice, traditionally served in a fluted glass. Drinking your breakfast: consider alternatives to a champagne base, including beer, Irish or Tennessee Whiskey. Photo by JÉSHOOTS from Pexels
