Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
#BlackHistoryMonth | Black History Month is an annual observance originating in the United States, where it is also known as African-American History Month. It began as a way of remembering… Read More »Freedom Day, Black History Month
It is believed by many that if a groundhog sees his shadow there will then be six more weeks of winter. Consider: thematic Groundhog Day specials in the tasting room;… Read More »Groundhog Day
In the 1960s, Florence Rappaport of New York created Ice Cream for Breakfast Day as a way to chase away cabin fever for her six children stuck inside the house.… Read More »Ice Cream for Breakfast Day
#SuperBowlLIV | “The Big Game” as it has come to be called by non-sponsors (you can’t advertise the “Super Bowl” if you’re not an official partner). One of the biggest… Read More »The Big Game
It’s estimated that 14 million people call into work sick the day after The Big Game. Consider: opening up early (if allowed) and offer a hearty brunch, mimosas (or beermosas)… Read More »Football Hangover Day
