Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
On August 2, 2007, the US Senate declared September 2007 as "National Bourbon Heritage Month." The resolution calls for consumers who enjoy bourbon, or “America’s Native Spirit,” to do so responsibly and in moderation. It’s good to age: if your team uses bourbon barrels for aging, consider drink specials or calling out your barrel partners.
The first official date was 1 October 2015, as agreed by the International Coffee Organization and was launched in Milan. This day is also used to promote fair trade coffee and to raise awareness for the plight of the coffee growers. Coffee-inspired: if your craft beer, wine or whiskey has noticeable coffee character, help customers… Read More »Coffee Day
Hot Mulled Cider is a traditional fall and winter drink made by heating cider to almost boiling and adding cinnamon, orange peel, nutmeg, cloves and other spices and then simmering it. Welcome, Fall: alcoholic or non-alcoholic, this is a delicious treat for customers.
