Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
Bastille Day is the common name given in English-speaking countries to the national day of France. The French National Day is the anniversary of Storming of the Bastille on 14 July 1789, a turning point of the French Revolution, as well as the Fête de la Fédération which celebrated the unity of the French people… Read More »Bastille Day
Gummy worms are small, fruit gum candies, roughly 1-2 inches long and shaped in the form of a worm. Consider: your beer, wine or whiskey may pair perfectly with gummy flavors…perhaps a gummy worm pairing promotion as a surprise-and-delight for guests? Talked up on social with exaggerated/staged pairing photos? Could be fun…or not?
Inspired by the country combination of rhubarb and strawberries in pies. Did you know: in July of 2010, Maple River Winery in historic downtown Casselton, North Dakota, proudly accepted the Double Gold Award at the Indy International Wine Competition for its Strawberry Rhubarb Wine. Consider: if you’re in a part of the country where this… Read More »Strawberry Rhubarb Wine Day
#WorldEmojiDay | World Emoji Day is an unofficial holiday, deemed a "global celebration of emoji". Celebrated annually since 2014, NBC reported that the day was Twitter's top trending item on this day in 2015. Contest: chances are good that you already use quite a few emojis in your social posts…so ask your fans/followers what emoji… Read More »World Emoji Day
In 1984, President Ronald Reagan proclaimed July as National Ice Cream Month and established National Ice Cream Day as the third Sunday in July. A sweet treat: consider ice cream pairings with your beer, wine, whiskey or other fermentable.
