Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? Market Your Craft's Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
#WorldMalbecDay | Malbec is a purple grape variety used in making red wine. The grapes tend to have an inky dark color and robust tannins, and are known as one of the six grapes allowed in the blend of red Bordeaux wine. Consider promoting Malbec wines for sale the week of Malbec Day, with social… Read More »Malbec Day
Just a reminder for businesses to get to know their customers better. On Get to Know Your Customers Day, consider to-go promotions or a free event; guest bartenders (where allowed); or streaming a video/photo montage of customers. Photo by mentatdgt from Pexels
Amaretto (Italian for "a little bitter") is a sweet Italian liqueur that originated in Saronno, Italy. While originally flavored from bitter almonds, various modern commercial brands are prepared from a base of apricot stones, peach stones, or almonds, all of which are natural sources of the benzaldehyde that provides the principal almond-like flavor of the… Read More »Amaretto Day
A global UN day to raise awareness around the importance of creativity and innovation in problem solving with respect to advancing the United Nations sustainable development goals. The purpose of the day is to encourage creative multidisciplinary thinking at the individual and group levels which has "become the true wealth of nations in the 21st… Read More »World Creativity and Innovation Day
#EarthDay | An annual event celebrated around the world to demonstrate support for environmental protection. First celebrated in 1970, it now includes events coordinated globally by the Earth Day Network in more than 193 countries. On Earth Day, consider organizing a clean-up event for your employees; installing a temporary gallery for local artists; promoting refillable… Read More »Earth Day
