Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.
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Start of Oktoberfest: Cancelled for 2021
September 18, 2021
An event every year that begins at 12:00 am on day 18 of September, repeating indefinitely
The world’s largest Volksfest (beer festival and travelling funfair). Held annually in Munich, Bavaria, Germany, it is a 16- to 18-day folk festival running from mid or late September to the first weekend in October, with more than six million people from around the world attending the event every year. Lederhosen locally: while Oktoberfest was officially cancelled in Germany this year, many local traditions and smaller-gathering festivals remain. Oktoberfest beer will still be enjoyed during the weeks leading up to the event (earlier each year, like Pumpkin Spice Lattes), and you may still be planning to execute a thematic event. Prost!
Photo by Brett Sayles from Pexels
