Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.


Moonshine Day

Moonshine was originally a slang term for high-proof, distilled spirits produced without government authorization. Moonshine Day celebrates the historical roots, legend and lore leading to the modern-day, legal distilling business. Consider promotions, special drinks or themed events if you offer a commercial whiskey labeled as β€œmoonshine.”