Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.

Halloween
October 31, 2023
|Recurring Event (See all)
An event every year that begins at 12:00 am on day 31 of October, repeating indefinitely
You may have special events around Halloween which can be promoted via social, in addition to special releases. NOTE: be careful not to post anything that could be misconstrued as advertising to the underage.
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