Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.


Crawfish Day

Market Your Craft 35 Van Gordon Street #525, Lakewood, CO

Crayfish are freshwater crustaceans resembling small lobsters. They are also known as crawfish, crawdads, freshwater lobsters, mountain lobsters, mudbugs, or yabbies. They breathe through feather-like gills. On Crawfish Day, pair off-dry Rieslings; Pilsners or IPAs; or perhaps host a Louisiana-themed food truck or crawfish boil. Photo by The Spruce Eats