Successful brands use content calendars to plan messaging for the month, including social posts, video, tasting room events and others. Below you'll find ideas to help you plan your promotional calendar while leaving room for sharing the fun, energy and personality of your brand in real-time. Seems like a daunting task? The Social Guide is updated monthly, with over 60+ timely and topical ideas for your team's content calendar.


Chocolate Chip Day

Ruth Graves Wakefield from the Toll House Inn is credited with the invention of chocolate chip cookies and in turn chips from breaking up Nestlé chocolate bars. Sweet ideas: if your beverage offers chocolate flavors, share how you achieved that in your beer, wine or whiskey. Photo by Tina Nord from Pexels